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Ready for a Chatbot Version of Your Favorite Instagram Influencers?

✇NYT: Technology
By: Sapna Maheshwari and Mike Isaac
15 April 2024 at 12:19
Instagram is testing a program that offers its top influencers the ability to interact with their followers over direct messages using a chatbot.

© Loren Elliott for The New York Times

The Creator A.I. program expands on Meta’s earlier efforts to incorporate a cast of A.I. avatars built using the likenesses of celebrities.
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