OpenAI on the defensive after multiple PR setbacks in one week
Since the launch of its latest AI language model, GPT-4o, OpenAI has found itself on the defensive over the past week due to a string of bad news, rumors, and ridicule circulating on traditional and social media. The negative attention is potentially a sign that OpenAI has entered a new level of public visibilityβand is more prominently receiving pushback to its AI approach beyond what it has seen from tech pundits and government regulators.
OpenAI's rough week started last Monday when the company previewed a flirty AI assistant with a voice seemingly inspired by Scarlett Johansson from the 2013 film Her. OpenAI CEO Sam Altman alluded to the film himself on X just before the event, and we had previously made that comparison with an earlier voice interface for ChatGPT that launched in September 2023.
While that September update included a voice called "Sky" that some have said sounds like Johansson, it was GPT-4o's seemingly lifelikeΒ new conversational interface, complete with laughing and emotionally charged tonal shifts, that led to a widely circulated Daily Show segment ridiculing the demo for its perceived flirty nature. Next, a Saturday Night Live joke reinforced an implied connection to Johansson's voice.