Estimates suggest the eco satire starring Tom Cruise could join the list of top turkeys, including Cutthroat Island and The Marvels

Digger, the ambitious eco-fable starring Tom Cruise and directed by Alejandro G Iñárritu, is heading for an even worse financial outcome than previously thought, with reports suggesting it will lose around $245m (£185m), placing it among the biggest disasters in movie history.

According to a report in Variety, Digger’s estimated second weekend revenue in North America of $3.2m is a 60% drop on its opening weekend figure of $8m, meaning its current domestic gross is $14.4m, for a global total of $35.3m, with a projected final box office total of around $50m worldwide.

Commercials once launched careers from Ridley Scott to Guy Ritchie, now automated production is cutting costs – and the chance to learn by doing

When Ridley Scott was awarded the UK’s highest accolade for a glittering career directing films from Alien and Blade Runner to Gladiator and The Martian, he reminded those attending the Bafta event eight years ago that making commercials had been his “film school”.

The advertising industry has long been a breeding ground for British film and TV talent who have gone on to make the jump to Hollywood productions, including Guy Ritchie, who started out making music videos and commercials, and Paddington in Peru director Dougal Wilson, whose credits include a number of John Lewis’s famous Christmas ads.

After a windier road than expected, Paramount and Warner are now one, under the banner of Skydance, and the film industry is set for a shake-up

Hollywood’s big five have officially become the big four. Following a twist-filled saga that saw the century-old studio Warner Bros nearly acquired by the streaming giant Netflix, only to be outbid by Paramount owners Skydance, the company led by billionaire scion David Ellison. After facing legal opposition that ultimately crumbled, Warner Bros and Paramount are officially under the same corporate roof. They are divisions of Skydance, which joins Sony, Disney and Universal as the remaining major-studio players in Hollywood.

The merger goes beyond film production. Eventually, the streaming services HBO Max and Paramount+ will merge into a single entity, though a timeline has not been disclosed. The television channels HBO, Showtime, CBS, MTV, Comedy Central, Cartoon Network, Nickelodeon, TNT, TBS and CNN are among many now owned by a single corporation. The presence of CNN on that list has brought particular scrutiny, given the post-Skydance meddling with the once-respected CBS News, resulting in a rocky stewardship from Bari Weiss, who has overseen a dip in both ratings and prestige for the flagship program 60 Minutes. Weiss isn’t expected to add CNN to her purview; current chair Mark Thompson will remain in place for now, and Skydance has insisted that CNN will remain editorially independent. But given Ellison’s chumminess with Donald Trump, who has long ranted incoherently about CNN’s supposed biases, the presence of an oversight board with Ellison appointees has been cold comfort.

David Ellison and ex-Mattel CEO Ynon Kreiz to oversee both film studios, HBO Max, CNN and CBS News as co-executives

Paramount completed its $111bn acquisition of Warner Bros Discovery on Tuesday, consolidating some of the world’s most recognizable studios and news outlets after a bidding war with Netflix and months of legal turmoil.

The new company, now called Skydance, will have David Ellison, the son of a billionaire tech mogul, at its helm, with the former CEO of Mattel, Ynon Kreiz, as co-executive. They will oversee Paramount and Warner Bros’ movie studios, HBO Max, CBS News and CNN.